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    • CommentAuthorShrink1
    • CommentTimeJan 10th 2007
     
    Mike wrote:

    > My Big Question is....Our web site is Window on the Mind...Creating a Compelling future. How do we make this a greater converter of visitors to sign-ups. We want to say \"we enhance the emotional welfare of ALL staff\" but that sounds ham and not real to company directors/owners.
    >
    > I\'d appreciate your valued comments Vishen.
    >
    > Regards
    >
    > Mike Whitenburgh
    Psychoanalyst
    > Liverpool, England
    •  
      CommentAuthorvishen
    • CommentTimeJan 14th 2007
     
    Hi Mike

    Sadly, your site is very poorly designed. Your designer has violated numerous rules on conversion.

    For example - get rid of that flash animation. The flash alone will turn off a large number of visitors. NEVER EVER use flash on the main page of your site.

    Second, those 4 boxes are very confusing. Too many options - too little explanation. Avoid the creative approach and stick to what works. A top navigation menu and a single page of long copy. The right menu should contain the signup form.

    Look at these sites and you'll see this same structure:

    www.theofficialsecretprogram.com
    www.mindvalleylabs.com
    www.goldmanmethod.com

    This structure works well for sites with multiple pages and a sign up goal.

    I see you have multiple pages...keep this accessible from a top menu and put a main page that explains what you do. Your current flash + color cubed main page is killing you.
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